Having seen Pro direct cricket charge VAT to USA, I inquired Customer Service several times about it and they replied today saying that "Please be aware that we are now CHARGING VAT on orders shipped to the US, however because of this you will NOT now be charged additional customs Duty on arrival in the US."
I am not sure how this can be legal? Irrespective of VAT paid or not, USA customs will do what they need to do and charge customs on the imports as per their discretion/law. Also on UK side, it is not right to take VAT is shipment goes out of EU. What are your thoughts on this?