We are in a priviledged position that we can liaise with the batmakers direct, and there are often amazing deals provided here. However, to the regular cricketer who is not on here and who are often influenced by less relevant things such as the stickers, the name or the fact that it is £300 "so it must be good" when in fact it is a piece of wood that have ended up at any batmaker. It is what the batmaker does with it afterwards that makes the difference.
I'd say that the other "big" ranges have bats at £300 or more so I wouldn't write off Hammer just because it was £300.