Very very nice looking softs in my opinion, slightly cheaper than some top end, much more than some lower end products.
Would I buy? No, but I wouldn't buy h4l or any other manufacturers at that price, simply put I am a tight arsed family man from Yorkshire (that should say it all), I bought new softs this year but last year's design from B & S, a very good bundle deal for £80 with a duffle thrown in, plenty good enough for me.
Will they sell well, absolutely, due to looking nice and the need for many cricket nerds to have the latest or matching kit.
They look lovely, and if money was no object I would buy, but I am afraid this forum has cost me to much already on bats since the end of last season lol...