I'd be more than reasonable with them if they charged 200 a bat or so.
The Burnley shops never gonna sell owt at their full prices, never in a million years.
The old boy in there has set the shop up for his daughter, they might sell the odd bit of kit , but nothing else.
The back of the premises is an air con place,(his main business) so she won't be worried about rent or anything.
They have a personal link to the Taunton business, hence the setting up of the shop.