My thoughts on the range:
A couple of years ago, when they had 2 sticker types I was pretty critical. Now, having moved to 1 style, I really like them. They're eyecatching, visible from afar and I love the black.
The various blade lengths I think may confuse a little, I notice they've ditched the variants of the face profiles which many discussed for the confusing nature last time. This, at least with their techie F550 terms, seems to be going down a similar route. Perhaps it could just be simplified? In simple terms they now have a standard blade, a couple of 1" shorter blades and then a T20 bat. Sounds simple when you put it like that. So many variations around these days. I'd imagine it's only a matter of time till we have large scale custom bats, the variations available seem to be moving in that direction and it's worked well in football with the likes of MiAdidas/NikeId.
Softs look great as always. The embossed sidewing a nice touch of class on the pads. Lastly, a wheelie duffle! I'm sure that'll do very well.