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Author Topic: Laver & Wood - Grains galore !!  (Read 6077 times)

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i12breakfree

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Re: Laver & Wood - Grains galore !!
« Reply #30 on: June 23, 2017, 02:38:04 AM »

hello everyone,

i just wanted to clarify on some issues here. After James bat sizing sessions in India we were overwhelmed with the response we got and there is a lot of demand for laver and wood cricket bats. As the demand is very high it is almost impossible to get all the bats made in New Zealand and deliver it back to India. .Also as i am from India it is easier to set up manufacturing in my country and control it from here and meet the demands with no delay. This will also give the customers an edge as they dont have to deal with the exchange rate and customs and this led to me and James deciding on Laver and Wood India. The bats will be manufactured in India with different set of stickers to differentiate and the batmakers will go through immense training from James and Toby to meet the high level of standards Laver and Wood company set through their finishing and performance. These bats will be competitively priced keeping in mind it is made in India and the Indian market price. We want the brand to grow globally and as India is a huge market we have taken this decision. Also as of now we are very keen on quality control and these bats will be sold directly from us to Indian customers and not through retail shops in India. This is not some mass production mode it is just simpler to meet the demands of the market this way. Also all the custom made orders will be made in James workshop in New Zealand and there will be a clear distinguish between the both.

That is a big undertaking. I guess like any other brand , in order to grow one needs to outsource manufacturing. I understand that these bats will be limited to india market but that itself is huge. Laver and wood has a strong brand value and that name will sell. Do you guys currently manufacture bats for any other brand or you have your own brand ?
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CrickFreak

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Re: Laver & Wood - Grains galore !!
« Reply #31 on: June 23, 2017, 02:49:21 AM »

Not sure why there is such big fuss about having local production setup to meet the local demand. Every product, cars, clothes etc, you name it are customized to meet the local demographics. I think L&W is following the same - build locally to meet local demand but still keep the same process and quality.
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gaurav23

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Re: Laver & Wood - Grains galore !!
« Reply #32 on: June 23, 2017, 05:27:52 AM »

Atleast a few getting it right ;)
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GDP1964

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Re: Laver & Wood - Grains galore !!
« Reply #33 on: June 23, 2017, 06:02:52 AM »

hello everyone,

i just wanted to clarify on some issues here. After James bat sizing sessions in India we were overwhelmed with the response we got and there is a lot of demand for laver and wood cricket bats. As the demand is very high it is almost impossible to get all the bats made in New Zealand and deliver it back to India. .Also as i am from India it is easier to set up manufacturing in my country and control it from here and meet the demands with no delay. This will also give the customers an edge as they dont have to deal with the exchange rate and customs and this led to me and James deciding on Laver and Wood India. The bats will be manufactured in India with different set of stickers to differentiate and the batmakers will go through immense training from James and Toby to meet the high level of standards Laver and Wood company set through their finishing and performance. These bats will be competitively priced keeping in mind it is made in India and the Indian market price. We want the brand to grow globally and as India is a huge market we have taken this decision. Also as of now we are very keen on quality control and these bats will be sold directly from us to Indian customers and not through retail shops in India. This is not some mass production mode it is just simpler to meet the demands of the market this way. Also all the custom made orders will be made in James workshop in New Zealand and there will be a clear distinguish between the both.

Wishing you all the best L&W have been very clever here and I am sure both the New Zealand and Indian outlets will maintain the high expectations there Customers exsspect and have received in the past
Good Luck

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gaurav23

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Re: Laver & Wood - Grains galore !!
« Reply #34 on: June 23, 2017, 03:56:26 PM »

Along with the stock during the bat sizing event came this Signature for aditya to which James repeatedly was referring to as 'Rare'

Profile : custom
Weight : 2.12
Edge : 42mm
Spine : 65mm
Toe : 20mm
Very full








The ping as expected of a signature is surreal. Enjoy the pics. Cheers
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