before you all start jumping on me for the amount of kit i have, when i was a kid i would have loved to have had all matching gear and to look like a pro. Obviously back then availability through cricket shops, lack of sizes and having to plead with mum for new kit left me with odds and sods of a kit bag. As i started working i still couldn't afford the gear i really wanted and internet shopping was still a thing of the future and apart from ordering from catalogues like bourne sports, the only shops i had really near by me were Evans sports in Purley or Fordham sports or my spring jaunt down to Robertsbridge to hand pick a bat or two from Tim. I think it would be fantastic if you can offer some sort of bundled package, or different levels. The idea of offering a "free" lid will surely appeal to parents who are having their arms twisted for kit - what a free award winning helmet for little Johnny? seriously son have you thought about Ayrtek instead of that poncy Kookaburra / GM / Slazenger stuff . But you'll still going to run up against the fact that a whole kitbag is a bloody expensive thing, especially if you're a keeper as well, unless you can offer some sort of interest free discount that's going to allow people more flexibility. That i'm not sure you could / would want to do. Another though maybe is to maybe to put all your ranges in the same colourscheme so that people can upgrade as they can afford it, without looking like they have different gear (101,202,303,upto LE, is all the same colour in that range or GM gear) maybe offer some sort of upgrade trade-in as a loyalty bonus so that after a season people can trade in their premier stuff at a more heavily discounted rate for elite gear, within 2 or 3 seasons people would have a complete kitbag of Ayrtek, sorry started rambling , i'll get my coat ...
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Topic: Package Bundle (Read 5493 times)