I do not know a name, but something with the tag line, 'who knew spanking some leather could be so much fun'. Or why has nobody done just 'Cricket Stuff' ( I know copy write etc) but it could just be the simplest brand in the world. They have shape 1, 2, 3, 10 Basically Low, mid, high, Custom/oversized. They sell pads, 1, 2, 3, with levels of protection etc. Nothing fancy, just simple. And never use any acronyms or annoying marketing speak, 'We make bats and they are good', 'our pads will stop the ball in an adequate fashion so you are not hurt and can remain playing cricket'