I actually know Alex the bat maker quite well. Although the brand is new he has been making bats for a number of years now. He's supplied bats to a number of current / ex professional players and premier league cricketers, and as far as I know they seem to keep coming back for more.
I think the branding looks good, and they're investing a lot of time into developing their bats as well as supporting those who buy them, with personal aftersales support whicj is so often overlooked.
It's tough to know if they'll be the next Spartan or not as those guys must have had some incredible funding behind them, but invariably the bats are decent which is a start.