Good evening
Any chance your going to the southern net?
Would be nice to try the softs?
Hi
@Northern monkey - sadly can't make this net (at the NFL!) however I'll certainly be in attendance at the next one and will of course bring the softs with me which you're more than welcome to put to the test!
The only other thing that i personally am interested in is the why... why neon... why buy into you and your brand. Yep, I get the whole fresh approach, quality etc etc etc but something that gets me interested is why you are interested.... Personally, when it comes to buying products from start ups, i like to connect to the reason for existence.. and generally there is a personalisation that gets you hooked in... maybe finding a way to bring your story to life (without documenting war and piece) might help people connect to the brand.... as well as give you material to leverage when it comes to marketing / PR and general brand development.
Great stuff though, super impressed when people actually put their intentions into action the way you have... good luck
Great question
@Boondougal! When I started Neon the first time the aim was to start a brand which was about more than just sales. With my connections through the universities I was in contact with a large majority of the other uni club captains from across the country. Initially this was for market research during my dissertation, however this ultimately lead to the choice to go down the bright coloured/pink route and actually give the brand a go. The name itself was never planned as Neon (I think I played about with Wolf at one point - glad I avoided that!!), it just sort of all fell into place as I worked on the project - being as I was using Neon colours it just made perfect sense (fairly sure it was a drunken lightbulb moment too...).
As for the current incarnation, it's very much the same again in that the sales are just a side track to the company as a whole. So long as it's self sufficient I'm pleased - I'm not doing it to make millions (I wouldn't be doing a cricket brand if so!), or to give up the day job. I'm just doing it so that I have an outlet for something I truly am passionate about, and in turn hopefully will be able to bring some level of pleasure to others (
@FattusCattus don't, please) - from the first time I saw one of my bats being used by a member of the opposition without my prior knowledge, it's had me hooked. I'm one of those truly quite sad people in life that struggles to switch off, and this gives me that outlet to spend many hours poured into.
Anyway, less about me, as for Neon itself I'm just planning to run a genuine brand, which cares for its customers and provides a great service. I'm honest about everything I do, and hopefully that'll rub off on anyone who gets involved over the coming months/years! Plus it also gives me an outlet for my creative side - the civil service isn't the most glamorous place for a project manager! haha
Thanks for your kind comments though, it really does mean a lot after the time spent getting things going (and as for the website, I'm currently building an in-house photo-booth/studio to sort the continuity of the pictures out - but that'll be for another thread once it's progressed a bit more!!).
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Topic: Neon Cricket... new sponsor... (Read 7671 times)