DorsetDan - I agree with what your saying i think. Sounds to me like a pointless layer of duplicate information, that may or may not be accurate anyway, on a product that is by its very nature, imprecise.
You pick bat up, next you allow youself to look like an idiot by air batting with said bat. Then, you attack the face with a mallet. Doesnt that basic process replicate the only two functions required of the bat? The bats feel/pickup/balance is nice, or it isnt. The bat feels responsive enough over enough of the blade or it doesnt. What else do i need to know?
Please tell me how some written information on the characteristics of the bat is going to or even should alter or confirm how the bat actually feels to me?
Information that may help online purchasing is a completely different issue but would likely still have people end up buying bats that dont feel right for them.
I also take exception with the attitude that 99.9% of the bat buying public are blind consumers of marketing. "Ready for it"
Or "frightened by it"
Give me a break. A guy walks into a retailer, says to the staff, "ill have a chris lynn please". Has one handed to them, they pay, and walk out. This scenario, if it exists at all would be an absolute minority. Oh, and i dont blame joepublic for having no idea the lynn was shorter. If it was an in store sale then the staff arent doing their job...
Information is great. Information for the sake of information. Why?